Our work

Different challenges.
Clear choices.

Research, strategy, identity and activation in practice.

GentleFoods: Redefining Mealtimes with Dignity ·

GentleFoods redefined eating for those with swallowing difficulties, emphasizing dignity, pleasure, and participation in mealtimes.

MIMI Homes · Singapore → India

Turning Singapore furniture retail experience into a proposition for a new generation of homemakers in India.

LOCSTOC · Cambodia

Connecting the reach of digital commerce with the familiarity and trust of the neighbourhood store.

BankGenie · Singapore → Ethiopia

Clarifying a fintech company’s identity, then making its experience relevant to a new audience of banking decision-makers.

What’s standing
in your way?

Bring us the thing that keeps nagging. We’ll help you find the right place to start.